• 92nd UFI Global Congress to take place from 19-22 November 2025
• UFI’s most global event to be hosted by AsiaWorld-Expo in Hong Kong
• Once-in-a-century occasion to celebrate UFI’s 100th-anniversary

Paris, France — 25/03/2025: UFI, The Global Association of the Exhibition Industry, has officially opened registration for the 92nd UFI Global Congress, which will take place from 19-22 November 2025 at AsiaWorld-Expo in Hong Kong SAR.

As the premier annual event for the exhibition industry, the UFI Global Congress brings together hundreds of industry leaders from across the world to connect and exchange insights. It also features diverse programming with speakers from both within and outside the exhibition industry, sharing their expertise on the latest challenges, innovations, and opportunities driving the industry forward.

The 2025 UFI Global Congress will be a once-in-a-century event, marking the culmination of UFI’s 100th-anniversary celebrations. UFI has been celebrating its century-long legacy online and at its regional conferences throughout the year, and Hong Kong will serve as the grand finale, featuring special surprises and exclusive moments for attendees.

“Hosting the 92nd UFI Global Congress at AsiaWorld-Expo in Hong Kong marks a significant milestone for us, especially as we celebrate UFI’s 100th anniversary. Hong Kong’s vibrant culture and robust business environment make it the perfect backdrop for this global gathering. We are dedicated to delivering an exceptional experience for every attendee,” comments Irene Chan, CEO of AsiaWorld-Expo.

“This year, we are also excited to launch our new GBA activation program, which will highlight the seamless connectivity and diversity of the Greater Bay Area through visits to Macau, Zhuhai, and Shenzhen. I am eager to welcome the global exhibition community to join us in this celebration of unity and innovation at this historic event.”

“The UFI Global Congress is where the industry’s leaders come together to discuss the future, build connections, and gain insights from peers across the globe,” adds Chris Skeith OBE, CEO and Managing Director of UFI.

“This year’s edition will be particularly special as we honour the past, celebrate the present, and shape the future during our 100th anniversary. We look forward to welcoming our global community to Hong Kong for this milestone event.”

UFI invites the 50,000+ industry professionals in its member companies, as well as colleagues from partner associations SISO, ICCA, and AIPC, to attend this flagship event that brings together the world’s leading exhibition organisers, venues, and service providers.

Early Bird registration rates are available until 5 June 2025. For more information, visit: www.uficongress.org.

For more information about sponsorship and media opportunities, please contact events@ufi.org.

Attachments:

• 2025 UFI Global Congress visual – 1920 x 1082
• 2025 UFI Global Congress visual – 1024 x 1024

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Paris — 27/02/2025: UFI, The Global Association of the Exhibition Industry, is pleased to welcome Alex Hsu as the association’s new Programme Manager Content & Communities.

In his role, Alex will work within UFI’s Marketing & Communications team on strategic initiatives such as Global Exhibitions Day and the Next Generation Leadership Grant, coordinating with overseas partners and stakeholders to ensure their success. He will also play an integral role in UFI’s 100-Year Celebration campaign.

Originally from Taiwan and now based in Paris, Alex brings six years of international experience in trade show coordination and marketing, having worked with Messe Frankfurt in both Taiwan and France. His expertise also extends beyond exhibitions with a background in graphic design, enabling him to bring both his creative and strategic sides to UFI’s programmes and initiatives.

Alex Hsu, UFI Programme Manager Content & Communities, comments, “This opportunity at UFI offers me a fresh perspective on the exhibition industry. I’m excited to be part of this international team, and I look forward to applying my expertise to further enrich UFI’s programmes and activities worldwide.”

“We are delighted to welcome Alex to UFI,” adds Adeline Vancauwelaert, COO of UFI.

“With his industry knowledge and creative mindset, he is a fantastic addition to our Marketing & Communications team. We look forward to the work he’ll do to further strengthen our reach within the global exhibition industry.”

For more information about UFI and its initiatives, please visit www.ufi.org.

Attachment:

• Portrait of Alex Hsu

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